Cookies Policy

The short version

This website uses Google Ads to measure whether visitors go on to send us an enquiry or message us on WhatsApp — so we know our advertising is actually working, not just how many people visited. Google's Consent Mode denies advertising storage for every visitor by default. A cookie banner lets you Accept or Reject this: if you Reject (or don't make a choice), advertising storage stays denied and Google Ads measures activity only in its cookie-free, aggregated mode, without tracking you individually. If you Accept, Google Ads may then use cookies or similar storage on your device for advertising measurement. Your choice is remembered in your browser (see "Browser storage" below) so the banner doesn't reappear on every visit, and you can change your mind at any time using "Cookie settings" in the footer.

What we checked

Cookies are small files a website can store in your browser, typically used for things like remembering your preferences, signing you in, or tracking your activity for analytics or advertising. Specifically, this website:

• Uses Google Ads (gtag.js) to measure enquiry-form submissions and WhatsApp clicks as leads from our advertising
• Does not use Google Analytics, Meta/Facebook Pixel, or any other analytics or advertising tool
• Does not use social media tracking cookies
• Shows a cookie banner on your first visit, where you can Accept or Reject advertising cookies — see "How we ask for consent" below

How we ask for consent

On your first visit, a cookie banner asks you to Accept or Reject advertising storage — you can choose either. If you don't make a choice, or if you choose Reject, advertising storage stays denied and Google Ads measures activity only in its cookie-free, aggregated mode. If you choose Accept, Google's Consent Mode is updated to allow Google Ads to use cookies or similar storage on your device for advertising measurement, as described above.

You can change your mind at any time by selecting "Cookie settings" in the footer of any page, which reopens the same banner.

Browser storage

Beyond cookies, some websites also use your browser's built-in storage (localStorage or sessionStorage) to remember things locally. This website stores your Accept/Reject choice from the cookie banner in your browser's localStorage, under the key vb-consent, so the banner doesn't reappear on every page you visit. This is a record of your preference only — it isn't itself used to track your activity, and it isn't shared with Google or anyone else.

Google Fonts

This website loads its typefaces directly from Google Fonts. This is not a cookie — no cookie is set on your device as a result — but it does mean your browser makes a direct connection to Google's servers to download the font files, which shares your IP address with Google as part of that request. See our Privacy Policy for more on this.

If this ever changes

If we ever add Google Analytics, a Meta/Facebook Pixel, or any other technology that requires cookies beyond what's described above, we'll update this policy first and put the appropriate consent mechanism in place before that technology is allowed to store anything — not after.

Questions

If you have any questions about this policy, contact us at [email protected] or 07946 526372.